Tuesday, April 16, 2019

3 Reasons Your Home Isn’t Selling




Home sellers are often so anxious to close on the house so they can continue with their move that any amount of time on the market can feel like too long. However, if your home has been listed for longer than 30 days and you still haven’t found a buyer, there could be an actual problem with your listing. Whether it’s the house or the list price, it’s something you’ll want to take care of as soon as possible. The longer your house is on the market, the harder time you’ll have finding interested buyers. Can’t put your finger on why your home isn’t selling? Here are a few common reasons.

Your Online Listing

As we move further and further into the age of social media, online listings that are easy to find are essential to selling your home. A 2017 survey by the National Association of Realtors® found that 44% of buyers look at online properties first to narrow down their list. Additionally, your listing photos should be high quality. 89% relied on listing photos. If your listing photos don’t grab the attention of buyers from the moment they find your listing online, they may never bother to see your house in person.

Your List Price

Can’t find anything wrong with the staging of your home? Maybe you’re scratching your head because you’ve made all the necessary upgrades and repairs and your curb appeal is neat and eye-grabbing, but your house still won’t sell. If you can’t find anything wrong with the property itself, chances are your list price is too high. Talk to your realtor about what’s realistic for your property and lower it accordingly. If you don’t think the price needs to be lowered, consider changing your marketing strategy to attract buyers who will see the value in the home.

The Time of Year

There are no strict seasons when it comes to buying and selling homes. You can choose to list your home at any time of year, and there will be people who choose to move at any time of year. However, there are times when it will be easier to sell your home than others. In College Station, late spring/early summer is the time when people are most likely to move, especially for family homes. It allows kids in school to finish out the year in one place and start the year fresh in the next place. College students at Texas A&M will also be more likely to move around that time. You’ll have the best luck selling your home when you plan it according to market trends throughout the year.

Selling your home can be a tricky process, with so many variables that are important to your success. It helps to have a professional on your side to guide you through the process and negotiate with your best interests in mind. Contact your experienced College Station realtor today for more information about how to get your home off the market sooner.

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